Summary: We plan a campaign which will be based on the new tool on our website to customize the famous NB 574 shoe. Through this we hope to gain higher brand loyalty and afterall increase our sales.
Situation Analysis and SWOT Analysis
-Situation Analysis:
Industry: Footwear industry is growing more and more. As sport multi shops came out, people can easily compare the diffrent brand shoes
publictransit, and inviting for neighborhood events. They are also designed to have numerous “eyes on the street” which functions as a surveillance. Mixed-use residential and commercial developments also make neighborhoods safer by having legitimate activities taking place at night as well as during the day.
Next, we specifically analyze components of San Diego’s CPTED focused on our rese
reinforces the previous knowledge of the product and assures consumers they bought the right product.
Message Content
Generally, advertisements include both persuasional and informational elements; however, they are often too intertwined to tell them apart, recognized as appeals.
Fear Appeals
suggest to the viewer that the product can prevent some negative experience through purchas
Ⅰ. Origins and history
1. Early days
The ILO was created in 1919, as part of the Treaty of Versailles that ended World War I, to reflect the belief that universal and lasting peace can be accomplished only if it is based on social justice. The Constitution was drafted between January and April, 1919, by the Labour Commission set up by the Peace Conference. The Commission was composed of
Seniority
Single Salary schedule
Complacency
One-way communication
Hierarchical(Top-Down) Structure
Internal disharmony regarding the policy
Privatization complete, but…
The Remnants of KT as a public company
Olleh KT Renovation!
Organizational structure
Performance related pay system
Communication system(Olleh board, Yammer!)
Smart working system, Talent Marketing